Lead with a visual hook
Start with a clear subject or change that makes sense even without sound. Avoid a long establishing shot if the clip has only a few seconds to earn attention.
Keep important action inside the mobile frame
Compose for a vertical crop and leave space for platform controls and captions. Keep faces, products, and key movement away from the edges.
✳
Try this: rewrite the brief using details that a viewer could point to in the image.
Plan captions and the final beat
Add subtitles or campaign text in editing for exact wording. End with a complete action or a readable product frame, then preview the result on a phone-sized canvas.
What to try next
Open the studio, start from a prompt example, and refine your image brief using the ideas in this guide.
Open studio ↗